Web Portal Types
Exploring the two main categories and targeted audiences.
Vertical
Vertical portals are targeted platforms dedicated to specific industries, business functions, or areas of interest. They cater to a niche audience by providing tools and resources related to particular fields like finance, customer relationship management (CRM), service management, or overall company administration. These portals facilitate a collaborative environment where members and visitors can interact with, edit, and contribute to the specialized content and processes. Examples of vertical web portals include portals designed for students, employees, or patients, each tailored to its users' unique needs and workflows.
Horizontal
On the other hand, horizontal portals are broad in scope and designed to aggregate and present data from multiple applications in a unified interface. Unlike vertical portals that target a specific sector or audience, horizontal portals aim to serve a wider audience by providing a comprehensive view of information from various sources. This type of portal is ideal for delivering information to the general internet populace, focusing on accessibility rather than personalization. Public service and knowledge management portals exemplify horizontal web portals, offering resources and information spanning different domains.